Goodbye dark marks. Hello luminous skin.

NIVEA’S NO.1 FORMULA FOR TREATING ALL TYPES OF DARK MARKS

Following the launch of our breakthrough Luminous630® range that’s loved by Louise Redknapp, we’ve introduced new expert serums that are specially formulated to reduce different types of dark-marks & uneven skin tone. Trusted by more than 1 million women globally, our treatment serums are a must-have for women looking to tackle dark marks and achieve luminous skin!

BEHIND LUMINOUS630®—NIVEA’S NO.1 ANTI DARK-MARK EXPERT INGREDIENT

After 10 years of meticulous research and 50,000 tested molecules, we found a way to revolutionise dark mark treatment with our patented anti dark-mark ingredient,LUMINOUS630®. When tested against the enzyme that synthesizes melanin in our skin, LUMINOUS630®was the best performing molecule. Now part of our anti dark-mark serum range, LUMINOUS630® works at cellular level to rebalance melanin production and treat dark marks at the root cause.

It’s dual-function formula acts on existing pigmentation to lighten dark marks and reduce their size, as well as balance new pigmentation production to prevent the reappearance of further dark marks. Our Anti Dark-Mark range has been proven to be efficient in targeting different types of dark marks such as age marks, post acne marks and dark marks caused by hormonal imbalances, with first visible results in just 2 weeks of use.

REDUCE DARK MARKS AND UNLOCK RADIANT SKIN WITH THE POWER OF LUMINOUS630 ®

BEFORE AND AFTER DARK-MARK TREATMENT

1 BEFORE THE 2 WEEKS

From day 1, the patented ingredient LUMINOUS630® starts at cellular level to reduce dark marks.

2 2 WEEKS

First visible results of dark marks reduction

3 8 WEEKS

Dark mark visibility is reduced by 50%

4 12 WEEKS

Up to 71% fewer visible marks

LOVED BY LOUISE REDKNAPP

After openly talking about suffering with sun marks and pigmentation for many years, Louise Redknapp has found her go-to product to visibly reduce dark marks. NIVEA LUMINOUS630® is a staple in Louise’s skincare routine, where she’s seen visible results and achieved an even skin tone from using the NIVEA LUMINOUS630® Advanced Treatment Serum daily.

MORNING

Cleanse your skin and apply first Advanced Treatment Serum before using Day Fluid SPF50 Triple Protection

EVENING

Cleanse our skin and apply first Advanced  Treatment Serum before using the Night Complexion Repair

LET RESULTS SPEAK FOR THEMSELVES-LUMINOUS630® FOR ALL TYPES OF DARK MARKS

We recruited women suffering from dark marks, age marks, or post-acne dark marks, and asked them to use our expert serums for 12 weeks. They came to our NIVEA lab before starting the treatment, and every 4 weeks to measure the progress in their dark mark reduction, which we were able to capture with high definition cameras. The results speak for themselves: continuous improvement can be seen over the course of the 12 weeks with a more even, luminous skin.
FAQs

ASK THE SCIENTISTS

 

What are dark marks?

Dark marks on the face are the result of an unbalanced melanin production.
Melanin is a natural pigment present in our skin, and is responsible for every person’s natural skin color. However, various factors can over-excite the production of melanin, which accumulate within the skin and become visible on the face as dark maks and uneven skin tone.

HOW DO THEY APPEAR?

Although there is a genetic disposition to dark marks, there are different reasons why they appear:

 

  1. The first and most common is sun exposure. When exposed to the sun, the skin naturally produces melanin, which sometimes can be unevenly spread.
  2. As we age, melanin production in our skin also becomes less accurate and can results in the formation of marks.
  3. Hormonal imbalances, for example during pregnancy or menopause, can trigger an overproduction of melanin.
  4. Finally, marks can appear as a mark after skin inflammation, for example acne.

WHAT IS LUMINOUS630® AND HOW DID YOU DISCOVER THIS INGREDIENT?

At NIVEA, we are obsessed with skin and we always look at skin biology to understand how to fulfill our consumer’s needs.

When approaching dark  and uneven tone, we did the same: we know that marks are the result of melanin imbalance. So we looked more closely at the root cause for marks: the enzyme responsible for melanin production.

It took us 10 years of research to find the breakthrough ingredient LUMINOUS630. First, we recreated the human enzyme that produces melanin in our lab, on which we tested more than 50.000 molecules. After multiple optimization rounds, the molecule number 630 was the most successful one in balancing the pigmentation, and therefore reducing marks! 630 was our lucky number, we wanted to keep it in the name. That’s how our breakthrough ingredient LUMINOUS630 was born.

 


Is LUMINOUS630 safe to use and effective?

Our priority at NIVEA is not only that our innovations are working, but also that they are safe for the skin. LUMINOUS630 is no exception and went through intensive testing procedures after its discovery.

We first tested the ingredient‘s compatibility on cell cultures in our lab, where we could prove, that Luminous630 is mild to skin cells. The efficacy outperformed our expectations.

After very vigorous safety evaluation, we then tested the ingredient on human volunteers. The clinical studies proved the outstanding efficacy on dark marks!

Finally, we conducted a study over our consumers with the LUMINOUS630 ANTIMARKS Advanced Treatment Serum and received amazing feedback:
91% „the product helps to provide me a spotless skin“
100% „The product is well tolerated by my skin“
100% „I want to make this product a fix step of my face care routine“
LUMINOUS630 is an anti-dark mark ingredient that is both: suitable to be used every day & being highly effective.

DO DARK MARKS TREATMENTS REALLY WORK?

NIVEA’s Anti Dark-Mark range has been proven efficient in targeting dark marks, with first visible results in 2 weeks of consistent use. Our anti dark-mark targeting ingredient, LUMINOUS630®, works at cellular level to balance pigmentation and reduce the visibility of different types of dark marks. Our NIVEA LUMINOUS630® Advanced Mark & Dark-Mark Treatment Serum is Europe’s No.1 Serum and has been proven effective by over 1 million women worldwide

HOW LONG DOES IT TAKE FOR DARK MARK TREATMENTS TO WORK?

Notice the first visible results in 2 weeks with the NIVEA LUMINOUS630® Serums with continual improvement over time!

ARE POST-ACNE MARKS PERMANENT?

Post-acne marks and dark marks aren’t always permanent but can take up to a few years to clear up if left untreated. To speed up this process, you can treat dark marks with the NIVEA LUMINOUS630® Post-Acne Marks Serum or NIVEA LUMINOUS630® Advanced Dark-Mark Treatment Serum, both of which target dark marks at cellular level. Dark marks can get darker with sun exposure and so it’s recommended to use SPF daily.

 

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