Goodbye dark marks. Hello luminous skin.

REAL WOMEN. LUMINOUS RESULTS

STEP 1:

BUY THE NIVEA LUMINOUS630 ANTI-DARK MARK ROUTINE

Purchase and use both NIVEA Perfect & Radiant Luminous630 Day Cream SPF50 & NIVEA Perfect & Radiant Luminous630 Advanced Anti Dark Mark Treatment Serum.



STEP 2:

MONITOR THE RESULTS


Use the two products for 4 weeks or until the product has been depleted as per usage instructions to see results.

IN THE MORNING: Cleanse your skin and apply the Perfect & Radiant Luminous630 Advanced Anti Dark Marks Treatment Serum

followed by the Perfect & Radiant Luminous630 Day Cream SPF50.

IN THE EVENING: Apply the Perfect & Radiant Luminous630 Advanced Anti Dark Marks Treatment Serum.

Take a “before” photograph of your full face without makeup (date stamped) as well as an “after” photograph (date stamped).

Remember to keep both the till slip as proof of purchase & the empty product containers.

STEP 3:

IF YOU ARE NOT CONVINCED OF THE RESULTS,
YOU GET YOUR MONEY BACK

If after 4 weeks the product has not met your expectations, you can request a refund directly from NIVEA.

Offer valid for products bought by 31st Dec 2022 

Claim Submission by 31st Jan 2023.

THE POWER OF PERFECT & RADIANT LUMINOUS630 ANTI DARK MARKS

REDUCES DARK MARKS FOR EVEN, LUMINOUS630 SKIN

Perfect & Radiant Luminous630 Anti Dark Mark effectively targets dark marks and spots. The three major causes of the marks are: sun exposure, inflammation & hormonal changes such as during pregnancy or menopause. All three can trigger a melanin imbalance, leading to the same result: the formation of dark marks or dark marks on the face.


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APPLICATION

DAILY ROUTINE FOR LUMINOUS630 SKIN

PRODUCTS

THE LUMINOUS630 ANTI DARK MARKS ROUTINE

NIVEA PERFECT & RADIANT LUMINOUS630

ADVANCED ANTI DARK MARK TREATMENT SERUM

This serum combines the breakthrough ingredient Luminous630 in its highest concentration and includes Vitamin E and Hyaluron. It delivers our highest efficacy to reduce the appearance of dark marks with its dual-action: visibly reducing dark marks and spots, while also helping to prevent their reappearance with regular usage, for even-tone, luminous skin. With a soft texture and due to its lightweight formula, the serum absorbs quickly into the skin. It is gentle on the skin and recommended for all skin types, including sensitive skin

NIVEA PERFECT & RADIANT LUMINOUS630

ANTI-DARK MARK DAY CREAM WITH SPF50 TRIPLE PROTECTION

The Day Cream with SPF50 helps protect against existing dark marks from getting darker and helps prevent their reappearance with regular usage. It also helps protect against photoaging while moisturising and mattifying the skin. It combines the innovative Lumnious630 with SPF50, Hyaluron and Vitamin E. Gentle on the skin and recommended for all skin types, including sensitive skin.

NIVEA PERFECT & RADIANT LUMINOUS630

EVEN TONE NIGHT CREAM

Enriched with Eventone Pure Active and Pro Vitamin B5, it works during the night to increase cell renewal and regenerate the skin. It gradually enhances skin and restores its natural tone and radiance while visibly reducing the appearance of marks. The nourishing formula provides your skin with lasting moisture leaving it soft and smooth.

FAQs

ASK THE SCIENTISTS

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What are dark marks and how do they appear?

Although there is a genetic disposition to dark marks, there are different reasons why they appear:

 

  1. The first and most common is sun exposure. When exposed to the sun, the skin naturally produces melanin, which sometimes can be unevenly spread.
  2. As we age, melanin production in our skin also becomes less accurate and can results in the formation of marks.
  3. Hormonal imbalances, for example during pregnancy or menopause, can trigger an overproduction of melanin.
  4. Finally, marks can appear as a mark after skin inflammation, for example acne.

Dark marks on the face are the result of an unbalanced melanin production.
Melanin is a natural pigment present in our skin, and is responsible for every person’s natural skin color. However, various factors can over-excite the production of melanin, which accumulate within the skin and become visible on the face as dark maks and uneven skin tone.

What is LUMINOUS630 and how did you discover this ingredient?

At NIVEA, we are obsessed with skin and we always look at skin biology to understand how to fulfill our consumer’s needs.

When approaching dark  and uneven tone, we did the same: we know that marks are the result of melanin imbalance. So we looked more closely at the root cause for marks: the enzyme responsible for melanin production.

It took us 10 years of research to find the breakthrough ingredient LUMINOUS630. First, we recreated the human enzyme that produces melanin in our lab, on which we tested more than 50.000 molecules. After multiple optimization rounds, the molecule number 630 was the most successful one in balancing the pigmentation, and therefore reducing spots! 630 was our lucky number, we wanted to keep it in the name. That’s how our breakthrough ingredient LUMINOUS630 was born.

 


Is LUMINOUS630 safe to use and effective?

Our priority at NIVEA is not only that our innovations are working, but also that they are safe for the skin. LUMINOUS630 is no exception and went through intensive testing procedures after its discovery.

We first tested the ingredient‘s compatibility on cell cultures in our lab, where we could prove, that Luminous630 is mild to skin cells. The efficacy outperformed our expectations.

After very vigorous safety evaluation, we then tested the ingredient on human volunteers. The clinical studies proved the outstanding efficacy on dark marks!

Finally, we conducted a study over our consumers with the LUMINOUS630 ANTIMARKS Advanced Treatment Serum and received amazing feedback:
91% „the product helps to provide me a spotless skin“
100% „The product is well tolerated by my skin“
100% „I want to make this product a fix step of my face care routine“
LUMINOUS630 is an anti-spot ingredient that is both: suitable to be used every day & being highly effective.

What is LUMINOUS630 and how does it work?

LUMINOUS630 is NIVEA‘s latest breakthrough discovery! It is our patented ingredient specifically designed to safely treat and prevent dark marks.

 

LUMINOUS630 works at cell-level, targeting the root cause of the issue with a dual action:
1. It works on existing melanin agglomerates to lighten the marks
2. With continuous usage, it regulates melanin production to prevent the appearance of new ones

We performed clinical studies on the Advanced Treatment Serum, checking the skin after 4 weeks, 8 weeks and 12 weeks and it proved the outstanding efficacy of LUMINOUS630:
1. In 2 weeks marks are visibly lightened
2. In 12 weeks mark intensity is reduced by up to 71%
3. Continuous improvement overtime with regular usage





Can LUMINOUS630 be used by men?

Yes LUMINOUS630 can be used by men without any issue.


What is the order of product application in the routine?

In general, the application of products in a skincare routine goes from lightest texture (e.g. toner) to richest texture (e.g. cream).

In the case of LUMINOUS630  routine, the order would be as followed:

  • Morning: Serum, Day Fluid, Eye Cream
  • Night: Serum, Night Cream, Eye Cream

Please note that max. 4 products containing LUMINOUS630 should be applied per day, therefore consumers should pick and choose the products and routine that fit best to their needs.

Do darker skin tones also suffer from dark spots, and does LUMINOUS630 also work on them?

Dark spots can be caused by various factors like sun, genetics, hormonal changes, skin inflammation, whereas sun is the most important factor and therefore all skin types can be affected by dark spots. The genetic predesposition is important as darker skin types tend to have a somewhat greater tendency to develop pigmentation spots. The spots are not only visible earlier and more clearly, they also fade more slowly towards winter.

LUMINOUS630 is effective at reducing dark spots on all skin tones, including darker phenotypes.